Free Calculator
How much revenue is your finance team missing?
Answer 6 quick questions. Get a dollar estimate of the growth you're leaving on the table — and where to find it.
Question 1 of 6
What's your annual revenue?
A rough estimate is fine. This is the baseline for your results.
Question 2 of 6
What's your approximate gross margin?
If you're not sure, drag to your best guess. Most companies fall between 30–60%.
Question 3 of 6
How often does your team review pricing?
Not when you raise prices — how often you look at whether your pricing is right.
Rarely or never
We set it and haven't revisited in over a year
Once a year
Usually during annual planning or budget season
Quarterly
We check in a few times a year
Continuously
Finance actively monitors and recommends pricing changes
Question 4 of 6
Do you know which customers actually make you money?
Not revenue per customer — real profitability after all costs.
No real visibility
We see revenue by customer, but not true profitability
We have a rough idea
We know the big ones, but segment-level data is spotty
Yes, clearly
We can see profitability by customer, segment, and product line
Question 5 of 6
How old is the data your leaders use to make decisions?
When an executive asks "how are we doing?" — how fresh is the answer?
60–90+ days old
We're usually a quarter behind
30–60 days old
Last month's close is the most recent picture
Within a week or two
We have a fast close and timely reporting
Near real-time
Leaders can see current performance whenever they need it
Question 6 of 6
How involved is finance in growth decisions today?
Think: pricing strategy, market expansion, investment allocation, customer mix.
Not involved
Finance handles the books — growth decisions happen elsewhere
Asked after the fact
Leadership makes the call, then asks finance to validate it
Involved in big decisions
Finance weighs in on major investments, but not day-to-day
Central to the process
Finance actively shapes where and how we grow
Your Estimated Hidden Revenue
$0
Where it's hiding
Pricing gaps
Companies that rarely review pricing undercharge by an estimated 8–15% on average.
$0
Unprofitable customers
Without profitability visibility, companies typically over-invest in 15–25% of customers who don't generate positive returns.
$0
Delayed decisions
Acting on stale data means missed market windows, slow pivots, and investments that run too long before correction.
$0
✓
It's on the way.
Check your inbox for your personalized revenue opportunity report.